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It all started when one coffee-loving woman decided that there was a better, more meaningful way to do business. 7 years and thousands of caffeinated hours on, this is where we are.

We believe that a simple cup of coffee can bring people together, foster camaraderie, grow communities, and empower. This - and our commitment to doing business in a socially responsible way - sits at the heart of everything we do.
— Pamela Chng, Founder, The Bettr Group

Changing lives through coffee since 2011.


Our “B” Cause

We’re about making the world a Bettr, more socially conscious place, through all things coffee. Our business exists to create opportunities for positive impact in everything we do - from our people and products, to our partners and the planet - empowering those we touch along the way to THINK, FEEL, DO, LIVE and BE… Bettr.

This is our reason for being.

Bettr Barista coffee class

LEARNING FOR LIFE


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TOUCHING MORE COMMUNITIES EVERYWHERE


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COFFEE THAT CARES


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UPLIFTING & EMPOWERING THE MARGINALISED


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REACHING FAR & WIDE


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Beyond economic profit, businesses should be driven by purpose and a real desire to contribute positive value to the world. We want to empower everyone we work with to be better versions of themselves, and know that all the work we do has a very real, meaningful impact on everyone we connect with.”
— Pamela Chng, Founder, The Bettr Group

Bettr Barista Coffee Academy adopts a whole-person approach towards lifelong learning, in a way that enriches the mind, body and soul.

We've run over 1,000 specialty coffee courses and Masterclasses to date

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And trained over 4,300 coffee professionals from more than 30 countries

Including Australia, Myanmar, Taiwan and Zimbabwe!

 

We continue to nurture direct and personal relationships with many of the farmers we work with - from Asia to Latin America, and establish partnerships with small-holders and other Certified B Corporations wherever we can.

We’re working to make an impact at origin, across our supply chain

Our coffees are curated with consciousness and care, and served in a growing number of Bettr products for retail and wholesale.

Working with like-minded corporate partners to connect with coffee lovers at events everywhere and encourage more conscious consumption.

We’ve served out over 165,000 bettr cups of coffee at more than 400 brew bars islandwide, and broken our own previous record

We pulled 9,300 espresso shots in 5 days.

And entertained over 5,400 coffee lovers in our coffee appreciation and teambuilding workshops.

And always with our planet and its future generations in mind.

From compostable serveware to reusables that give back, we consistently work to do better in how we treat the earth.

In 2018, we generated 20% of power via our clean energy initiative. And by Q3 of this year:

 

9,462 KG

Our total carbon emission offset in this period


24

The equivalent number of cars that we’ve helped to remove from our roads


208

The average number of solar panels we’re using for clean energy


4,198

Trees that we’ve helped to plant as a result of this initiative


Igniting social change with every cup and amplifying the good across our community through our retail coffee bars and franchise.

In partnership with corporate supporters including DBS, NTUC Income and Temasek.

212,000

Customer transactions across our retail locations


230,750

Drinks served


15

Holistic Training Programme graduates employed


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$200,000

Invested every year


88

Students accepted across 21 intakes


S$2M

Generated in salaries to date


226

dependents benefitting


Working in partnership with over 60 social and government organisations, and close to 20 industry partners.

93% of our Programme graduates entered employment within 3 months of graduating, with 80% continuing to remain employed.

Our alumni volunteer >20 hours each year at #baristasgiveback community events

A sponsorship valued at over S$15,000 to date


97% of our Holistic Programme students reported feeling more positive about life and prepared for employment, owing to the useful skills that they gained.

Over 90% felt they improved their social relationships and earning potential, and that their physical and emotional wellbeing had increased.

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